Beautiful water.
Shawn Mendes
This bold, purpose-driven 360° campaign made waves—generating 4.5 billion impressions, earning Best Marketing Campaign at the 2021 Global Water Awards, and contributing to a remarkable 300% YoY growth.
What happens when a group of global changemakers comes together to inspire a healthier planet, one sip at a time? Flow’s 2021 Summer Campaign.
Halle Berry
For Flow’s 2021 Spring/Summer campaign, I had the privilege of creative directing a powerhouse lineup featuring Halle Berry, Russell Westbrook III, Shawn Mendes, Taboo, Hannah Bronfman, and Paloma Elsesser. Together, they shared how they’re making a positive impact on the world and why the water we drink matters—not just for our bodies, but for our communities and the planet.
Taboo
Russell Westbrook III
Role: Creative Director
Credit: Margo Ducharme, Aidan O’Donohue, Tammy Eckenswiller
Company: Flow Alkaline Spring Water